Walkers Flavour Cup
May 20, 2010
Walkers are running a competition to find the biggest fan of their new flavours. We loved the idea so we’re running a market on it, we also had a little taste test at Smarkets towers to see what the residents think.
We put the Northern Europe and Southern Europe flavours head-to-head. These were the results:
| Flavour | Like | Dislike | Difference |
|---|---|---|---|
| German Bratwurst | 12 | 5 | +7 |
| English Roast | 4 | 11 | -7 |
| French Garlic Baguette | 6 | 8 | -2 |
| Spanish Paella | 2 | 12 | -10 |
| Italian Spag Bol | 10 | 6 | +4 |
| Dutch Edam | 10 | 6 | +4 |
So the winner from this round, with a love/hate difference of +7 is German Bratwurst. The English didn’t even get a look in.
Our market still has the yet untasted American Cheeseburger in the lead, but we’ll see how German Bratwurst progresses in our taste tests!
